Friday, November 12, 2004

The Professor and the Adman

The Professor and the Adman

AND's and now Crystal Research's disambiguation engine, Textonomy can identify the difference between an article about the economic sense of the word "depression" versus one about its psychological sense. Using that distinction as a starting point, the Advance product prevents a publisher or contextual ad provider from serving an ad for psychotherapy alongside an article about Black Tuesday.


Textonomy Advance is now competing in the contextual advertising space.

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